Influential Business Writing

Why Choose CMA’s Workshop?

Our one-day Influential Business Writing program explores how to improve your business writing to maximise impact. This workshop empowers the writer to achieve optimum clarity and persuasiveness. We provide participants with the tools to understand the fundamentals communicating effectively, structuring a document, and editing for expression.

We shift participants from an accidental writing process with a haphazard impact on the reader, to a structured persuasive writing process that guarantees understanding between writer and reader.

This workshop will enable you or your team to:

  • Structure their written communication to maximise their persuasive impact.
  • Write in a way that promotes a desired action, rather than confusion or indifference.
  • Increase their awareness about how their writing style may be perceived by others.
  • Adapt their written communication depending on their audience, circumstances and objectives.
  • Build their working relationships with key stakeholders.
  • Improve their productivity by reducing the time taken to draft emails and documents.
  • Reduce time wasted by managers in editing or re-writing documents.

Scheduled Dates for Virtual Delivery

Date Time Standard Price Early Bird Group 4+ Discount Mode
18 Apr 2024 9:00am - 4:30pm $1,374.00 +gst $1,194.00 +gst $1,098.00 +gst Virtual SOLD OUT
29 Aug 2024 9:00am - 4:30pm $1,374.00 +gst $1,194.00 +gst $1,098.00 +gst Virtual BOOK NOW
13 Dec 2024 9:00am - 4:30pm $1,374.00 +gst $1,194.00 +gst $1,098.00 +gst Virtual BOOK NOW

*Due to COVID-19 restrictions all public workshops will be delivered virtually until further notice. Cannot make the advertised dates or interested in face to face – Join our waitlist.

What you can expect from a CMA workshop

Prior to Workshop

  • We’ll start getting to know you through a short online survey.
  • This survey will prompt you to think about your current experience and also inform us about what you’d like to get out of our training.

During the Workshop

  • We’ll engage you in a variety of activities; including group discussions, video analysis, self-reflection.
  • Targeted practice with the opportunity to receive coaching and feedback.
  • A workbook containing a comprehensive set of notes on the topics covered in the workshop.

Post Workshop

  • We’ll support you to embed the skills that you’ve developed.
  • You’ll receive electronic copies of the templates used in the workshop.
  • You will also receive reminders of key strategies so that you can keep them top of mind.
  • Exclusive access to CMA’s Alumni portal to help you continue your learning journey.
  • Access to a free e-coaching hotline for 12 months with direct access to CMA’s experiences facilitators.

Booking & Payment:

To secure your registration, full payment must be made within 30 days of receiving CMA’s invoice. Payment must be made in full prior to attendance of the workshop.

Cancellations & Deferrals: 

All cancellations must be received in writing to the email address
Please note* Day 0 is the scheduled workshop date. 

0- 10 business day(s) - (No refund) 100%
11- 20 business day(s) - 50% off the minimum workshop fee payable
Cancellations outside of 20 business days a full refund will be issued.
0-10 business days - No refund 100%
11+ business days - One deferral of registration will be issued if notice is provided in writing 11 business days from workshop date. Deferral of registration must be made into the next scheduled workshop. $250 deferral fee applies.


Registered participants may send substitutes via pre notification with a minimum of 24 hrs notice in writing to the following email address Please note* dietary requirements will not be met for substitute participants.

No shows

No refund will be given to registered participants who fail to attend the face to face or virtual workshop, except in special circumstances eg. proven illness. Upon sufficient evidence eg. medical certificate, one deferral of participation is granted for the next scheduled CMA workshop. In the event the following workshop date is not appropriate, or otherwise, alternate reasoning, CMA reserves the right to decline subsequent requests of deferral and to retain payment.

Unforeseen circumstances

If circumstances arise requiring CMA to cancel either a face to face or virtual workshop, CMA will refund your registration fee but will not be responsible for any consequential loss or inconvenience.

Take your business writing skills to the next level and book today!

Not available for the scheduled dates?

Join our waitlist